Adding a File to a Campaign
Sending marketing emails with attachments, large files or videos can trigger spam filters and caused bounced emails, negatively affecting your deliverability. For this reason, an email marketing best practice is to host your file and then include a link within your email campaigns.
Additionally, using a hosted file link within your emails will allow you to track clicks within Sendlane so you can see who has been actively engaging with your content!
Hosting Your File
There are many different places on the web that you can host a file, like Google Drive, DropBox, YouTube, Viemo, Wisita and more.
Once you have uploaded your file, copy the sharable link to add it to your campaign.
Each file hosting site will have different instructions to obtain the sharable link, but here are helpful guides for sharing from some of the most popular hosting platforms:
Adding a Link to Your Campaign
- When creating your campaign, add either an image, a button or some type of text (such as "Download Now") for your contacts to click on to be directed to your shared file
- To add the link to a button or an image, click on it and enter the link into the settings on the lefthand side of the campaign builder
- To add the link to a line of text, select the text to and click the hyperlink icon in the toolbar
And that's it! When your contacts click on the image, button or text with the shared link added they will be directed right to your file.
For helpful content on anything and everything relating to email marketing and marketing automations (best practices, tips & tricks and even case studies), check out the Sendlane Blog and Resource Library!
Additionally, if you hit any roadblocks you can always get in touch with our team of email marketing automation experts right here.