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in Campaigns & NewslettersGlossaryWork Flow Tags: automatic emailsmarketingsendlane

 What is the Difference Between a Workflow and a Campaign?

The Workflows module within Sendlane allows a user to set up specific variables to send emails to subscribers, segment them to another list, and send emails based on subscriber behavior like click and opens; workflows send emails based on when the subscriber joins the workflow.

The Campaign emailing module is designed as a one time broadcast to subscribers already on your list.